Columbia, MD — May 7, 2025 — The workweek just got more exciting for our leading HR Executive. Joey Price—President and CEO of Jumpstart HR, Executive Analyst at Aspect43 (Jumpstart HR’s HR‑tech research division), and author of The Power of HR: How to Make an Organizational Impact as a People‑Professional—has been honored by Human Resource Executive magazine as one of 2025’s Top 100 HR Tech Influencers. The annual list recognizes the visionaries redefining how organizations leverage technology to care for people and power performance. (See full story here: https://hrexecutive.com/discover-the-power-players-2025s-top-100-hr-tech-influencers/)
A Mission to Make Monday Everyone’s Favorite Day
Price’s north‑star question—“How can we make people more excited about Monday than Friday?”—has guided his career from boutique HR consulting practice owner to global thought leader. Whether advising HR teams and business owners, mentoring emerging practitioners, or dissecting the latest platforms for AI‑driven talent intelligence, he keeps one outcome in focus: better human experiences at work.
“Technology should never replace our humanity and the dignity of work,” Price says. “It should amplify it—helping every employee feel seen, supported, and inspired the moment they log in on Monday morning.”
That conviction took root in 2011, when Price launched Jumpstart HR to give small businesses enterprise‑grade HR strategy without enterprise‑size budgets. Since then, his team has served hundreds of organizations across four continents, earning multiple awards from organizations like Inc.com, Baltimore Business Journal, SHRM and others.
Dual Lens: HR Executive and Analyst
The honor from HR Executive reflects Price’s unique blend of practitioner savvy and analyst rigor. In 2025 Jumpstart HR acquired Aspect43, folding its respected market‑analysis engine into the firm. As Executive Analyst, Price now engages research on HR software adoption, buyer sentiment, and market gaps—insights that guide both product leaders and HR practitioners toward smarter investments.
Through Aspect43’s Insights@Work benchmark studies, Price will lead a team that is known for spotlighting trends and data shaping next‑gen solutions for HR Tech, TA Tech and HCM platforms. The research focus of Aspect43 (Founded by Sarah White, Now SVP and Head of Innovation & Transformation at SAP SuccessFactors and fellow Top 100 Voice in HR Tech) will remain unchanged. It will continue to emphasize the importance of venders understanding the HR practitioner experience and translating vendor innovations into real-life practical application for their ideal customers.
Authoring the Future of People‑Centered Tech
In his 2025 book The Power of HR (Kogan Page), Price champions evidence‑based, tech‑enabled HR that elevates both culture and commercial results. The book is also structured and written in such a way as to provide wisdom and practical training for MBA and Graduate HR students alike.
“The future of HR and indeed of management depends almost entirely on our ability to persuade top executives that management matters. The Power of HR shows us exactly how to make that case. An important and necessary book.” ― Peter Cappelli, George W. Taylor Professor of Management, The Wharton School
Why This HR Executive Recognition Matters
“Now in its seventh year, the HR Executive Top 100 highlights leaders who don’t just comment on the future of work—they build it. Honorees range from CHROs deploying AI at scale to product architects engineering inclusive experience platforms. Price stands out for bridging both worlds, helping technology providers see around the next corner while helping HR teams adopt innovation responsibly.” – HR Executive magazine
“Being included alongside change-makers I’ve long admired and worked alongside is humbling,” Price notes. “But accolades matter only if they inspire action. My hope is that this recognition sparks new conversations about how tech can free HR to do its most human work.”
About Jumpstart HR
Founded in 2011 and headquartered in Columbia, MD, Jumpstart HR provides award‑winning HR strategy, recruiting, payroll, and learning solutions to SMBs and high‑growth enterprises. The firm’s mission is simple: help organizations build workplaces people love. Learn more at www.jumpstart-hr.com.
About Aspect43
Aspect43 is the dedicated HR‑technology research division of Jumpstart HR. The team delivers data‑driven insights, product‑market advisory services, and go‑to‑market counsel for vendors and practitioners shaping the future of work. Explore current research at www.aspect43.com.
About The Power of HR: How to Make an Organizational Impact as a People‑Professional
Published in 2025 by Kogan Page, The Power of HR is Joey Price’s blueprint for turning human‑resources teams into revenue‑driving, culture‑shaping catalysts. Written for mid‑ to senior‑level HR professionals—and the executives who rely on them—the book blends real‑world case studies, evidence‑based practices, and Price’s trademark storytelling to show exactly how HR can deliver value to their organizations and find personal career satisfaction. Learn more at Kogan Page.
Media Contact
hello@jumpstart‑hr.com
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